Luke Bould on importance of getting kids involved in sport for long term sustainability
Listen to Luke and Sports Geek host Sean Callanan discuss the evolution of the sports industry and the importance of participation in driving fandom and lifetime value.
On this podcast you’ll learn about:
- How Luke got his start in in the music industry
- Why Luke was drawn to sports and how much disruption sports has faced last 20 years
- Luke and Sean compare athletics careers (it’s a very short section of the interview)
- How cricket solidified it’s playing base with a participation program run nationally
- What was it like at Cricket Australia in the early days of Big Bash?
- What Luke learned about the football industry at FFA.
- The opportunities and challenges facing football in Australia
- Why participation needs to be a key strategy for sports & governments
- How data and technology is driving massive change in sports both in consumption and participation
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Well that was quite a finish at #nrlsouthstigers Everyone felt the joy of the win, pain of defeat and bewilderment of the bunker! Great comeback win for @SSFCRABBITOHS in the end and amazing atmosphere during golden point ET!
A big thanks to all who sent their congrats & wishes after our exciting announcements. The support has been overwhelming from around the 🌏 . We look forward to ongoing close partnerships with our clients & growing with many of those whom we have spoken to over the last few days.
A little bit about our plans for the future in today’s @australian https://www.theaustralian.com.au/sport/more-sports/the-future-of-sports-business-has-to-be-digital-david-gallop/news-story/d0b58fd32b692f951c7a0091ef508ae1
Proud to welcome 3 outstanding sports execs from around the world to @alacria – Australian sports leader David Gallop as our new Chair, former @IOC and @premierleague exec Phil French to lead UK & EU, & @NCAA trailblazer Jim Isch to grow our US business
https://alacriaglobal.com/media/david-gallop-am-joins-alacria-along-with-former-ioc-and-ncaa-executives/
Lots of analysis going on at the moment about the NFL rights deals, what they say about the market and impact on other rights holders. This is one of the better ones...https://www-nytimes-com.cdn.ampproject.org/c/s/www.nytimes.com/2021/03/19/sports/nfl-media-rights-deal-espn-amazon-fox-nbc-cbs.amp.html